Deb Bursley has been appointed as Chief Marketing Officer of Sunrider International, a worldwide health and wellness direct sales firm. Deb will use her digital marketing, product marketing, communications, creative services, and customer analytics skills to supervise all marketing strategies and activities to promote business development.
Bursley has a lot of expertise at the top of the direct selling sector. Deb has worked with both party-plan and multi-level marketing (MLM) business models throughout her marketing career, from billion-dollar corporations to mid-sized businesses to start-ups.
Sunrider CEO Sunny Beutler remarked, “Deb’s expertise managing top marketing teams for big direct selling firms will tremendously help Sunrider as we continue to expand our brand.” “Deb has a fantastic reputation, and we are certain that she will be able to make a big contribution to the growth, development, and enthusiasm of our employees and Independent Business Owners.”
As an MBA graduate with multilingual proficiency in English and Spanish, Bursley’s marketing career has covered numerous disciplines, including corporate and subsidiary branding, product branding, product development, communications, and social media.
“It’s an honor to be a part of a firm that blends Eastern herbal wisdom with cutting-edge Western technology to create world-class herbal products for healthy living. I’m looking forward to assisting Sunriders all around the world in sharing the company’s life-changing products in creative ways, “Bursley stated
About Sunrider International
Drs. Tei-Fu and Oi-Lin Chen created Sunrider International, a manufacturing, direct marketing, and retail sales firm, in 1982. Drs. Chen’s five adult children are all top executives in the multi-generational family-owned business, either directly at corporate headquarters or on the Board of Directors. Their love for people inspired them to develop herbal remedies that aid in optimal health and wellbeing, as well as a business opportunity that allows them to live happier, more balanced lives. Sunrider is a developing worldwide direct selling company that reaches approximately 50 countries, guided by owner experience.
