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Hinode Achieves Excellent Figures in The Reduction Of Non-Recyclable Material

The ESG (Environmental, SocialCorporate Governance) Department of the Hinode Group Has Achieved an Excellent Mark in Its Strategy for reducing Non-Recyclable Waste in the Environment. The Brand Seeks To Position Itself As One Of The Most Recognized Not Only For Its Excellent Products And Sales But Also For Its Social, Environmental And Governance Practices.

The Company Has Turned Its Investment Into Four Fundamental Pillars: Technology, Innovation, Quality, And The Environment. The Company Managed To Reduce The Use Of Non-Renewable Resources In The Production Of Its Packaging, Marking A Before And After In Its Strategy. In The Period From January 2020 To July 2021, Hinode Prevented 143 Tons Of Non-Recyclable Material From Ending Up Affecting The Environment.

Brand Optimization

The Actions Carried Out By The Company Translate Into The Reduction Of Each Production Line. In The Production Of New Packaging, The Use Of New Plastics Was Reduced By 34.2 Tons. On The Other Hand, 81.5 Tons Of Cardboard In Production Was Reduced, Added To 28% Of The Plastic In Packaging.
However, One of the Most Important Details of the Brand Was That 26.9 Tons of the Packaging Used Came from Renewable Sources, With The I’m Green – PE Green. This Plastic Is Produced By Braskem From Sugar Cane. The Renewable Raw Material Is Much More Profitable Compared To Traditional Polyethylenes That Come From Fossil Sources Such As Natural Gas Or Oil.

Heading 2: Hinode Achieves Outstanding Results In Non-Recyclable Material Reduction.

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