The Way To Connect With Direct Selling Industry

The Way To Connect With Direct Selling Industry

Recent Public Company Data Confirms Previously Reported Trends in the Direct Selling

Direct selling is the old but new stand out ideal model in the times of COVID-19 pandemic. The four largest direct selling stocks have increased in the value from 11% to 19% when compared to the 4.1% increase in Dow Jones Industrial Average. When measured collectively, the sticks have risen 14.5% month to date with a remarkable 64% in the beginning of the month of March.

Obeying the markets close on July 1, 2020 Nu Skin (NYSE: NUS) reports preliminary second quarter revenue results in range of $603 to $608 million, it was well ahead of internal guidance ranging between $520 and $550 million for the period. The following day the stock surged 25% on more than 4X average trading volume.

Herbalife (NYSE:HLF)+3.9%, USANA (NYSE:USNA)+11%, Medifast (NYSE: MED)+5.8% are the remaining three large public direct selling companies who traded higher on the day as well despite a relatively flat to slightly up performance from the major indices.

Nu Skin is likely to increase its previously provided annual revenue guidance of a range between $2.17 to $2.26 billion therefore it is expected to report its full Q2 results after the markets close on August 5.

Before the opening of the market on Monday, July 13, Herbalife announced a modified Dutch Auction Tender Offer to repurchase up to $750 million of company’s share at the price of not more than $50 and not less than $44.75 per share. Also largest volume points were quarter were announced in company’s history. Subsequently the Herbalife’s stock were moved highly aggressive on more than 6X average trading volume, closed at 13 percent higher day.

USANA is scheduled to report its second quarter financial results after the market closes on Monday, July 21.
Volume points are a key internal metric utilized by Herbalife management, which are a weighted-average measure of product sales volume. Volume Points are unaffected by exchange rates or price changes and are used by management as a proxy for sales trends.

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