Last week, OPTAVIA held its annual OPTAVIA Convention in a unique hybrid style that featured both in-person and virtual guests. The worldwide event had over 15,000 registrations when combined with in-person visitors at the Georgia World Congress Center in Atlanta and the concurrent streaming experience.
“Our independent Coaches and Community were looking forward to the 2021 convention,” said Dan Chard, Chairman and Chief Executive Officer of Medifast. “As OPTAVIA expands its global reach, we continue to highlight the importance of community and support. We were happy to have this moment in time to celebrate our collective successes together and foresee how we might touch even more lives in the future after a year of uncertainty and social isolation.”
The OPTAVIA Community collected over $100,000 for organizations that support the company’s purpose of providing children with knowledge and access to resources that encourage healthy behaviors throughout the convention and through onsite contribution options. To date, the firm has helped to pay up to 8 million healthy meals for children who are hungry.