Swedish Beauty Group Oriflame Has Chosen Albéa’s Greenleaf 2 Tube Technology For The Global Relaunch Of Its Optifresh Toothpaste line.
Optifresh In Recyclable Tubes
Oriflame Is Synonymous With Environmentally Friendly Products Both In Terms Of The Formulations And The Materials They Use For Packaging.
The Optifresh Brand Now Has Five High-Density Polyethylene (HDPE) Tubes Ready For Recycling With Screw Caps That Take Advantage Of Proprietary Technology, Which Has An Even Thinner Web And Up To 20% Less Virgin Plastic In The Sleeve.
Greenleaf 2 Also Offers A High Barrier Of Protection To Light, Oxygen, And Moisture While Saving Energy.
Albéa Technology Enables Tubes To Be recycled wherever local collection programs are available, And Second-Generation Tubes Are Recognized By The Association Of Plastic Recyclers (APR) In North America, As Well As RecyClass And SUEZ.Circpack In Europe.
These Certifications Confirm That The Tubes Can Be Recycled Within Existing HDPE Bottle Recycling Streams.
Heading 2: For the relaunch of Oral Care, Oriflame chooses the Albéa Greenleaf 2 Tube.
